Monthly ArchiveNovember 2018

China 1688 Pick and Pack Order Fulfillment Procedure for Shopify Dropshipping

86deal-admin 16 comments

In order to provide better user experience as well as improve order fulfillment efficiency and lower down order fulfillment cost, more and more Shopify sellers outsource the order processing works to Chinese pick and pack fulfillment company to pack and ship orders from China to clients directly. Let’s explain the procedure of the pick and pack fulfillment service and its advantages for the Shopify dropshipping business.

Pick and Pack fulfillment procedure

Shopify integration

Once Shopify seller choose 86Deal pick and pack fulfillment service, the seller need to invite us create an admin account to authorize us login Shopify dashboard to check the orders integrate Shopify with our warehousing system to update Shopify orders day by day for order fulfillment.

The integration is very simple and it doesnt need to modify anything on the dashboard, it is very safe, we just need the authorization to install an Shopify ERP app to update the daily orders to prepare order fulfillment.

Shopify orders

The shopify orders here indicate that orders paid by clients, due to Shopify has some interface issue on certain payment gateway, some clients paid orders still showing suspending status or unpaid status will be not shown in our warehouse system, thus we also need the shopify seller to check daily paid orders and update us manually those paid order but shown as suspending or unpaid in case we delayed the order fulfillment.

Sourcing

In addition to the suppliers provided by shopify seller, we also provide sourcing service to new products at high quality with affordable price. Once we started sourcing, we will help Shopify seller confirm the supplier credits, product price, stock, color and size as well as other product details, and source 3 to 4 alternative suppliers with similar price to compare, and give suggestions to help Shopify sellers make decision.

Sample/Purchasing

When the Shopify store list new product on Facebook ads, we usually inquire different suppliers and if the suppliers are located in Guangzhou or near Guangzhou, such as Foshan or Dongguan city, we usually contact the supplier and make an appointment to visit the factory then confirm the goods wholesale price with supplier and confirm stock as well as goods delivery time before order them.

If the suppliers are far away from us or we do not know the supplier well, we will suggest Shopify seller to make sample at the beginning, once the product arrived our warehouse we will take photos and videos on each part of the products to confirm with Shopify seller. After that we will order products in bulk based on the Shopify store orders.

Quality inspect

86Deal warehouse receive many packages from different suppliers in China, the warehouse people will match the tracking with each Shopify store order then check the goods quality such as product packaging, damages, flaws, stain, color, size, quantity etc. Sometimes we will need to measure the clothes size match EU or USA size or not.

In the quality inspect step we will also need to help Shopify sellers to remove labels, remove Chinese words and supplier advertising booklet, replace packaging if necessary. After that 86Deal warehouse will repack the products.

However, Quality inspect doesnt equal test service, for example, some Shopify sellers sale earphone, Bluetooth speaker as well as other 3C digit goods, once they arrived our warehouse, we can only check the packaging and its surface, thus we do not know if all of them work normally or not.

The quality inspect is very important for shopify dropshipping business, many shopify sellers chose order fulfillment service instead of Aliexpress due to it could greatly improve customer experience and lower down the after sale argument due to the quality issue and branding purpose.

Return exchange

If the products we received has any brokens, flaws, stains we cannot remove, or in wrong color size we will notice the Shopify seller and contact the supplier with photos or videos to show them the spot to negotiate the return or exchange procedure, get the product returning information and pack the goods to ship to the suppliers and upload tracking to 1688 Taobao platform. Although the goods returning procedure usually takes more than 1 week, it saves trouble after clients received them.

Warehousing

Once the warehouse staff checked the goods if they are in good quality condition, they will repack them (use branding or blank packaging) and stick labels to put them on the shelf ready to ship.

Currently 86Deal warehouse offers 180 days free warehousing service, we will show Shopify seller the product ID and stock in our warehouse, after 180 days we will notice them, if shopify seller do not need them anymore we will help them donate or destroy the abandoned products.

Order printing

After warehouse staff upload the products on the shelf and scan the product label, the related product quantity size and color will be uploaded to warehouse system as product stock, then warehouse people in charge of the order printing will check orders and stock respectively and print the orders for shipping.

Pick and Pack

Warehouse staff pick up the products on the shelf base on the printing orders, after the product label being scanned, the product stock will be deducted automatically.

The next step is consolidate packing. One of the biggest advantage to apply an order fulfillment agent is the consolidate services for orders from different suppliers, if you dropship from aliexpress you can hardly launch the cross promotion in the Shopify store as people need to receive many packages in one order, which will not only waste time and shipping but also affect the user experience.

86Deal consolidate packing service allows Shopify sellers launch cross promotion during holidays to increase store sales, the warehouse will pick up different products from different suppliers and pack them in one package(packaging and label also can be customized) to ship to the clients.

International shipping

Currently mostly dropshipping business use ePacket shipping from China to overseas countries. However, ePacket only supports 37 countries and regions shipping from China, it mainly covers Southeast Asia, Middle East, EU and North America countries.

You can check ePacket shipping rates and its restrictions. In order to facilitate dropshippers overseas, 86Deal also cooperated with native courier companies for general goods small packages shipping from China directly to USA, UK, Germany as well as other countries, we can also help Shopify sellers dropship cosmetics, built-in battery, cream products from China, please inquire if you are interested.

Tracking upload

After our warehouse printed orders, each order will be assign a China post ePacket tracking number, once the warehouse finished packing, we will click shipping and upload the tracking to Shopify store, then the orders will be marked as fulfilled. Usually the second day the package can be tracked.

The Shopify order fulfillment ended here, but did 86Deal after sale service end here? Of course no, we will need to continually track the package status if the clients haven’t receive in long time. Meanwhile, we also help Shopify sellers handle the package return works.

Package return

Since Shopify usually do not need clients fill in phone number and ePacket usually leave phone as an optional option, thus most orders do not have phone contact, during the package delivery the courier may not reach the clients on time, thus they will return the package to our warehouse.

Another situation is the clients do not satisfy the products they ordered, they want to return them and refund. In this case Shopify seller could tell them 86Deal warehouse address in English format and ask them to mail back, please be sure

not to declare the goods actual value as they may have tax in China customs, for example, a client ordered $100 product and he wants to return and refund, be sure to confirm with him the declare value should be under $30,else we may receive tax bill from China customs and we maybe forced to abandon the packages;

not to forget to ship all the items in the order. Some people ask for refund all money while they only ship part of them, so Shopify seller need to confirm what item they want to refund and negotiate with them for the best result for both of them.

After we received the package returned from clients, we will recheck the product and pack to upload to shelf for shipping.

That’s 86Deal dropshipping order fulfillment procedure for shopify sellers, in addition to the services mentioned above, we also provide some add on services to help Shopify sellers improve the order fulfillment efficiency and
focus on store marketing.

86Deal Shopify Pick and Pack Fulfillment FAQ

How long time is the processing time and delivery time shipping from China to USA and EU countries?

86Deal warehouse order fulfillment processing usually takes 24 hours once the goods received from suppliers. During holidays it may delay 1 day. If the products being checked there has flaws, stains, broken or incorrect size color, it may delay around one week to return and exchange.

As for delivery time, usually the package can be tracked the 2nd day after we shipped, ePacket usually takes 5 to 12 days to EU countries, 7 to 20 days from China to USA, please inquire if you need ePacket alternatives for small packages shipping from China.

If you need more faster and stable shipping please check the China usa direct line and EU direct line on 86deal.

How much you charge for dropshipping order fulfillment service?

86Deal offers one stop dropshipping order fulfillment service include sourcing, sample/purchasing, quality inspecting, warehousing, order printing, pick and pack, ship and tracking upload services as well as other add on services, unlike other order fulfillment companies charge fees on each services the order applied, 86Deal charge one time fee per package include all the services, which could greatly decrease the order fulfillment cost for Shopify sellers.

Due to different dropshippers have different service requirements, our service fee is different based on the product category, sku quantities, service requirements as well as add on services like private label, gift cards, customized packaging etc.

We do not have MOQ order quantities for small business dropshippers, just the order fulfillment service fee would be higher as our warehouse and human cost cannot be decreased. We would like to help small business grow bigger and bigger. Once the order quantity grows, our service fee will be decreased gradually. For example, if you have 5 orders or below per day, the service fee would be higher, if you have 10 orders daily, 50 orders daily, 100 orders daily or more the service fee will be more and more cheaper.

Can you suggest the best selling product of your clients?

Sorry we can’t. We respect each clients business we served, the best selling product belongs to their secret. However, we can give you suggestions when sourcing the product niche and tell you the best selling product in your niche on 1688 wholesale platform.

What goods is the best to dropship from China 1688?

We suggest you find trending goods via different platforms like amazon, Aliexpress and google trend. Once you decided the goods niche then we can help you source the products on 1688 via the following rules:

Light weight and volume. It means less international shipping cost via ePacket, no matter you offer free shipping service or user pay for shipping, free or less shipping fee means higher conversion rates in your Shopify store.

Lower wholesale price with good profit margin. Once you decide the goods niche, you can check the wholesale price on 1688, check the product price on different platform to calculate cost then select the one with good profit margin.

With your order fulfillment service can I customize private label or packaging for my business?

Of course you can customize the label and packaging. You just need to send us the label and packaging design file for us to inquire the printing factory, then pay for the printing fee and shipping fee to our warehouse. We charge fees to stick the label, it depends on how much time we spent to replace the label.

In addition to Shopify which platforms you also supported for pick and pack order fulfillment?

Besides Shopify, we can also help dropshippers fulfill orders on eBay, Amazon, Woocommerce, Magento, Lazada, Shopee etc. We just need you authorize us login the platform dashboard to check and update daily orders, please inquire 86Deal for more details.

How to start to apply 86Deal order fulfillment service dropshipping from China?

There are basically two ways for order fulfillment. CSV order files and Shopify integration.

To start fulfill orders for Shopify store, we will need admin access to login Shopify Dashboard to authorize app update daily orders from Shopify to start the dropshipping order fulfillment work. Which is very simple, fast, accurate for the order fulfillment. If your daily orders above 30, we strongly suggest you integrate with our system for us to update daily orders to ensure order fulfillment efficiency and accuracy.

However, if you are worry about the security, you can also export orders from your store to send us via email, we will the goods photos on each order and the shipping information so that we can start fulfill orders and return tracking number. If you choose the second method, be sure to inquire am order fulfillment xls files from 86Deal with all the information in details.

What platforms you support for order fulfillment from China in addition to Shopify?

In addition to Shopify, 86Deal also could fulfill orders from Woocommerce, eBay, Amazon, Lazada, Magento, Shopee, Shopyy as well as other platforms, you are welcome to send email inquiry.

How to dig best seller baby products for Shopify dropshipping

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Parents all want to give the best to their babies, thus the baby products include baby clothes, toys, feeding, health and security etc. are very big niche market for dropshipping. When it comes to baby products product selection for Shopify dropshipping, in addition to some essentials (such as cribs), there are some durable baby products that should not be missed. These products need to withstand the rigorous treatment of babies and need to be easy to clean.

In 1688 cross border eCommerce market we listed the top baby products suppliers for dropshipping and wholesale, 1688 cross border suppliers trending products for dropshipping and wholesale , there listed the best seller baby products suppliers for you as a reference.

Below are top9 baby products recommended by foreign parenting experts on Amazon and its e-commerce platform, each of them can be sourced on 1688 at cheaper cost.

Owl Towel

Hudson Baby animal towels are made from 100% woven cotton and are available in a variety of cute animal styles. This hooded towel measures 33 feet by 33 inches and wraps the baby from head to toe after a baby shower or swim. This affordable hooded towel is perfect for infants or toddlers.

In addition to the owl towel, there are many other types of animel towels available on the 1688 baby product channel .

Personalized Sports Bib

The personalized sports bib measures 14 feet by 11 inches and can be personalized, with a 100% cotton bib embroidered team logo and baby’s name. The bib’s neck is well designed and made from soft, comfortable stretch cotton.

In addition the the cutton bib, you can also find silica bib, plastic bib etc on 1688 baby product market.

Zutano Baby Booties

Zutano baby boots have a unique buckle design, which means that the boots are not easy to fall off and will always wear on the baby’s feet. These booties have an ultra-soft fleece lining that wraps the baby’s feet and keeps the inside and outside comfortable. Designed for durability, these booties retain their shape and feel after prolonged cleaning and wear. Available in a variety of colors and styles.

Of course, there are thousands boots with personalized and dorable design for babies available on 1688 cross border eCommerce market.

Jellycat Cordy Roy Fox

Founded in London in 1999, the Jellycat brand is dedicated to providing innovative, innovative plush toys for users of all ages. Jellycat offers cute, luxurious fabrics and soft plush toys. Jellycat plush toys are available in a variety of sizes, featuring a variety of collections and themes, and children’s room decorations for boys and girls. This plush toy has corduroy corrugated fabric and is only partially clean.

You can also check the best seller plush toy on 1688.

Burt’s Bees Baby Bodysuits

This baby tights is 100% organic cotton certified, and organic cotton makes the tights comfortable and softer. This set comes in five different colors or patterns, and buyers can also buy matching bathrobes. This tights feature a nickel-free strong buckle that is reinforced with adhesive to ensure comfort and bond strength.

1688 best seller Baby bodysuits dropshipping supplier

Pottery Barn Kids Sherpa Baby Blanket

This machine washable baby blanket is fluffy and warm. It comes in three colors and can be customized by the buyer using a name or a combination of letters. This soft baby blanket is perfect for kids and moms on the go or on the go. Made from 100% polyester (poester boa), the polyester is extremely durable and retains its shape even after years of wear. The fabric of this baby blanket is wrinkle resistant and easy to care for. Baby blanket size: 30 inches wide by 40 inches long. Machine washable, customizable details can be customized for an additional fee.

1688 best seller baby blanket dropshipping supplier

Hap Tim Diaper Bag Backpack

This diaper bag has a large capacity and can carry a lot of maternity products. The Hap Tim diaper bag has two separate compartments in front and rear that can hold many baby care essentials (such as diapers, food and extra clothing). It also has 17 pockets for iPads, wallets, cell phones, and more, including 3 thermos pockets. This diaper bag has high quality and high water resistance. The diaper bag is made of PU back coated nylon fabric (more sturdy, stronger, more wear resistant and better resistant to deformation than polyester) . The 3D breathable cushion back and shoulder straps keep the user comfortable.

1688 best seller diapar backpack dropshipping supplier

Aden + Anais Swaddle Blankets

Aden + Anais has become synonymous with baby tulle. There is a reason for this, they are light, easy to clean, and can withstand wear. This baby 襁褓 has a super durable quality, and the muslin has made a big contribution to the comfort of the baby, natural texture, soft and durable. The large size, versatile baby wipes provide enough space for the baby to be thin, breathable and safe, yet provide plenty of breathability.

If you are dropship baby blankets you can check the best seller baby blankets dropshipping suppliers on 1688 via the links above.

Reversible Play Mat

This versatile double-sided game pad is made of a soft material that can be rolled up for storage in a car or playroom. Buyers can flip the mat from the color print surface to the neutral gray surface as needed. Flexible materials ensure safety, comfort and reversibility so buyers can match any decoration. Made of non-toxic materials that are easy to clean, suitable for newborns over the age of 0.

The baby play mat is one of the more hot selling baby products in 2019, you can take a look at the best seller baby play mat dropshipping supplier on 1688.

When you research on the best seller baby products online for Shopify dropshipping, 1688 is absolutely a good place for you to choose baby product and dropshipping supplier.

Christmas product selection|2019 Top10 toys and games for Shopify dropshipping

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2019 Christmas comes soon, there are many Shopify sellers already worried about the product selection so that they won’t miss the chance for the golden holiday. Actually we can take advantage of the Amazon product selling data as a reference for Christmas product selection in 2019. According to Amazon, the British generally set off for Christmas on December 4th, but the celebration started early in the Northeast in the month before Christmas. On average, consumers buy 17 gifts and spend 558 minutes browsing the shopping list. 27% of Britons plan ahead to buy something, and 5.3 million Britons will not finish holiday shopping until Christmas Eve. In Amazon’s Christmas Guide, you’ll find a wide variety of gift choices and unique innovations that will help make Christmas more memorable. With the advice of Amazon experts, Alexa and experienced sellers, we list the Top10 toys and games that will be popular this Christmas shopping season. ”

Amazon 2019 Christmas Guide – Top 10 Toys and Games

L.O.L. Surprise!

L.O.L Surprise! Surprise the split-in two-in-one luxury fashion camping set, out of the box to experience more than 55 surprises, including bunk beds, illuminated pools and slides, stylish runways, barbecue terraces and DJ booths. Fully furnished, 360 degree event with lighting and sound effects.

Monopoly Voice

Electronic family monopoly board game with lighting and sound effects for children over 8 years old.

LEGO Hidden Side

Lego Haunted High School theme. With 1,474 components, it is suitable for children over 9 years old.

Owleez Flying Baby Owl

A flying little owl interactive toy with lights and sounds with over 100 sounds and movements. Suitable for children 6 years and older.

Treasure X Kings

A puzzle game for treasures. Suitable for 6 years and older.

Fisher-Price baby doll

Interactive sloth toy with lighting and music features for children over 9 months.

Paw Patrol Super PAWs

The two-in-one transforms the powerful jet command center with music and lighting.

Pictionary Air Family

Family painting guessing game. Just download the Pictionary Air app to your smartphone or tablet and get started.

L.O.L. Surprise!

Exclusive L.O.L. Surprise, winter disco series.

Nerf Fortnite Blaster

Detachable dart gun, tested and approved for performance and quality, and made of soft, hollow foam. Suitable for children over 8 years old.

The Amazon top10 toys and games are only for you as a reference to help you select the right products to earn money in the Christmas season. In addition to the product selection for Shopify store, you can take some positive steps to prepare for this season, including optimizing your mobile website and streamlining your checkout process.

Focus on customer data

The first step is to track customer shopping behavior by browsing data and history, so you can take advantage of the potential opportunities offered by customer data and personalization.

Regardless of the size of your business, identifying three key audiences can help you improve your communication skills and invest more wisely in advertising, so you can boost holiday sales and enter the Christmas shopping season.

Personalize your store

You can use customer data to improve your customer experience and increase their engagement. This requires you to lock the right customer with the right product or message.

It’s like you don’t email a long-term customer about your brand, nor do you give a personalized product recommendation to a potential customer who has never visited your website. If you are tracking browsing history and shopping transactions, you can very accurately understand what customers are looking for.

For example, a customer of a toy shop, he has a history of purchases, including every kinds of 1 to 3 years old toys. What else products she/he may also interested?

Before the Christmas holiday season, it is recommended to divide your Shopify store visitors into three main audiences, so that you can target your target audience more accurately and effectively to select the toy and game products.

How to find 1688 private label suppliers for cross border dropshipping and wholesale

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Private label is a business model widely spread on the online shopping platforms like Amazon, eBay and Shopify, where the online sellers source products from supplier who manufactures with their own materials and formulations but then labels the products with the seller brands. For online sellers there are at least 4 advantages of private label for dropshipping.

Once we started dropshipping business, Aliexpress is no doubt the first choice to start with, however, when you plan to private label the products Aliexpress isnt the best choice due to the cost is too high which will cut the profit margin for the dropshipping business, then 1688 the biggest Chinese B2B website is the best platform for private label suppliers include nearly all products suitable for dropshipping business.

How to find best seller products for private label dropshipping

When you plan the private label dropshipping business, the real challenge is not to find a product that you can label privately, but to find a product that can make money for you. Consumer demand, competition and costs play a role in the profitable program for private labels. Such product research is your first step and how you can begin.

How to choose right dropshipping private label products? When you doing the private label product research, you can filter the trending products on Amazon, Aliexpress platform then check the product keywords trending on google trends. Find the best seller products in sub-category of Kitchen, electronics, sports, cosmetics and skin care, tools, clothing and fashion accessories, bags, shoes, toys, car accessories.

How to find private label suppliers on 1688

Alibaba is one of the most largest wholesales platform, in Alibaba, you can find many different kinds of private label drop ship products. But for Alibaba, you need to contact manufacturer or private label products suppliers.  1688 is Alibaba Chinese platform which is a very good platform for private label suppliers at small orders although it is in Chinese, it reduces your stock risks.

Let’s take women fashion clothes for example. You want to private label a women dress, if you are good at Chinese you can search keywords 女装连衣裙贴牌 on 1688 directly, if you are not good at Chinese then you can use google translator or find a 1688 order fulfillment agent to help you inquire.

Since there are millions of women dress styles with hundreds of thousands suppliers on 1688, you may use photo search to find out suppliers produce the same style dress then you can filter 1688 suppliers with your private label requirements.

The next step is quotes and sample private label products.

After you found the 1688 suppliers for the private label products, it is time to request quotes and samples. These four things should be covered with quotes:

Private label prices for MOQ
Private labeling or packing charges
Shipping fees to your Chinese order fulfillment warehouse
Delivery time and payment terms

After the above things confirmed with 1688 supplier, then you need to provide them logo brand design, label and packaging design files in CDR/PSD/AI format, they will help you contact printing factory to produce them. The private label packaging can range from simple labels to paper sleeves, hanging cards or boxes, which depends on your supplier’s abilities and what your brand wants as well as your budget. Since this is an important element in the process of private labels, it should be part of your initial discussion with the 1688 suppliers.

Once you confirmed the sample of the private label products, the supplier will produce the private label products, meanwhile you can talk to your Chinese agent whether fulfill orders in China warehouse or ship to overseas warehouse which close to clients.

Although we take private label women dress for example, you can also find 1688 cross border suppliers trending products for dropshipping and wholesale , you may also find different product category suppliers which offers private label service at small order volume.

If you are not good at Chinese and not have enough time when communicate with 1688 suppliers you may find a 1688 agent to help you source and communicate with suppliers. Moreover, 86deal also offer private label dropshipping service for small quantity orders at cost effective service fee.

5 tips for private label dropshipping on 1688

If you contact 1688 private label supplier personally for more detailed information about the products and suppliers instead of applying 1688 dropshipping agent, there are a few tips for private label dropshipping on 1688.

Tip 1. work with reliable 1688 suppliers

How to find reliable private label suppliers on 1688? If you are new to 1688 you can follow the following index to judge them, years of experience, qualifications, business license which you can see on the home page and contact page, then product sales, user reviews, respond rates, re-purchase rates which you can check on the product page. Then you can communicate with them with your requirements and questions, a reliable supplier is key to the success of your business.

Tip 2. Sample order before bulk wholesale

No matter how good quality and service the supplier promised, start with samples from 2 to 3 similar suppliers and filter suppliers based their quality and price. Then you can bulk wholesale private label products to reduce the after sale trouble which will not only hurt user experience but also your brands.

Tip 3. Private label logo as well as packaging design by your team

You should design the private label logo package yourself, if you are not good at it then outsource to professional design team, make sure the design simple, clean and impressive. Then send to the private label supplier with PSD/AI/CDR format with label and packaging material.

Tip 4. Payment terms

Since it is the first time you work with 1688 private label supplier, you should negotiate with them about the payment terms after checked sample. Try not to bank transfer directly in case anything wrong could make you loss money.

Tip 5. International shipping

Mostly 1688 suppliers do not ship via international courier, you may need to find shipping agent to help you ship the products in two ways. One is find a fulfillment agent to help you ship products to clients directly, another is to ship via air, sea or train from China to your destination country in one shipment, you can calculate the shipping cost then choose the right shipping agent for international shipping.

Private label products could help you get higher profit margin, and you can launch exclusive promotion in the holidays to build brands loyalty. on 1688, you can easily find private label suppliers at small orders for dropshipping and wholesale business, you are welcome to inquire 86Deal private label dropshipping service if you are planning to dropship and wholesale from China 1688.

How to find trending products for shopify dropshipping via Google Trends

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At 10:00 am local time on September 10, Apple held an autumn product launch conference at the US headquarters in California. The new iPhone finally unveiled in the rumors of boiling, causing global apple fans attention. So how do you know which country’s Apple fans is most concerned about the new iPhone? Or, when the new product is released, how does the seller know that his product is in the US? What is the reaction of each area to the new product at each time? Google Trends is a very helpful tool for ecommerce sellers and product developers, as you get timely access to popular content, including seasonal trends. For example, the keyword “Christmas gift for mom” is on the rise in US searches in November and December. So how do you use such a free and professional tool?

How to search product keyword via Google Trends?

Firstly, go to https://trends.google.com and type in the search term you want to view on the Google Trends homepage.

Secondly, identify your search terms. If your company or product has a wide or ambiguous name (such as Apple), be sure to specify “Apple Technology” instead of the “Apple” in the fruit category. Then Google Trends will generate a series of charts based on your search terms.

How to customize the Google Trend product search related data chart?

To customize the data for Google Trends Search, first search for product eywords or topics. Here is an example of “Apple”

If you want to customize the “Interests over time” chart for a search term, use the four drop-down menus to see more specific areas, time periods, categories, and search types (including webpages, images, news, Google Shopping, and YouTube searches).

In this example, suppose you want to see how often Apple has been searched across Google for the past 30 days. Custom charts change every time you choose a different variant.

The above picture shows that the search term peaked on August 18. It can be speculated that this is because Apple CEO Cook and President Trump met during the period to discuss the tariff map.

Below the “Interests of Interest vs. Time” chart is a “Dividing Interest by Sub-Region” chart where you can find out which country (or metropolis, city or subdivision) the search term is most popular.

How to interpret the meaning of each chart in Google Trends?

After you search for a product keyword or topic and customize the relevant chart, you may be confused by the peak of its search (shown as 100 on the graph) and the stagnation period. The explanation given by Google is:

• The total search volume for each data point/the geographical location and time range it represents gives its relative popularity for comparison. Otherwise, the places with the most searches are always ranked highest.

• Based on the proportion of a topic’s search for all topics, the numerical results will be scaled from 0 to 100.

• The search volume is not necessarily the same for different areas where the same search interest index is displayed for a search term.

For Apple’s example above, this means that on August 18th, for American users searching on Google News, “Apple” is one of the most popular search terms compared to other topics.

In addition, a value of “0” does not mean that there is no search volume, but the number of searchers is small compared to the peak value.

How to compare search terms on Google Trends?

To compare search terms, click on “Compare” and enter your keyword or topic.

Following Apple’s example, we compare Apple to Facebook and Samsung and add these search terms one by one by clicking the “+” icon.

This will generate a series of charts, which you can then customize based on time range, category, region, and search type.

After comparing the search volume of Apple, Facebook and Samsung in all categories of Google News in the US in the past 30 days, you can see that Facebook has won the overall search frequency and quantity.

How do I use “related queries” on Google Trends?

At the bottom of the Google Trends search results is a box titled “Related queries,” where you can find popular search terms that often appear with a search term. For example, a person searching for “Apple” is also searching for “Apple card.”

In the Related Queries box, you can click on a related search term, such as “Apple card,” to see how popular the search term is and compare it to other search terms.

It is the same way for Shopify sellers take advantage of Google trends to find the product search volume trend then compare with related niche products to find a hot sale trending product from Shopify dropshipping.

1688 cross border suppliers trending products for dropshipping and wholesale

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The traditional hotsale season comes soon, professional Shopify sellers already worked on the hotsale season trending products and sourcing dropshipping suppliers to make big money in the next 3 months. Here we listed the trending products include clothing, accessories, bags, sports and outdoors, 3C digitals, children’s wear,toys, men’s clothing, shoes, cosmetics, home textile decoration, car accessories, stationary supplies, household appliances, home decor, pets supplies, hardware tools, baby products, Crafts&gifts as well as lighting dropshipping suppliers on 1688 cross border eCommerce market.

Before that you can take a look Tutorials how to dropship wholesale from China 1688 cross border market if you are new to 1688 dropshipping and wholesale. 86Deal provides one step 1688 dropshipping order fulfillment service to help you dropshipping from China to overseas countries.

1688 Trending women clothes dropshipping supplier

Women dress https://xuanzai.1688.com/

Women shirts https://shop1478536856021.1688.com

Women dress& shirts https://mardelly.1688.com

women shirts https://shop1394211761636.1688.com

Women dress & shirts https://yunjoe.1688.com

Women t shirts https://wubixiezhiyi.1688.com

Women dress https://cuilangxuan.1688.com

Women shirts https://shop24911531w9151.1688.com

Women jacket https://shop1423500310394.1688.com

Women dress https://ounaya.1688.com

Women cheongsam https://jxgzfsc.1688.com

Women shirts https://shop992h589s7a889.1688.com

Women shirts https://shop247o6a7d56769.1688.com

Wome shirts and coat https://shop9160434036d51.1688.com

Women shirts and dress https://shop1473698689024.1688.com

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32 recommended Halloween best seller products for Shopify dropshipping

86deal-admin No Comments

The Halloween is coming, people in Europe and America are starting to prepare for the Halloween party. Halloween ornaments are naturally indispensable items. If you are dropship via Shopify, the following 32 recommended Halloween best seller products can be for you as a reference.

Pumpkin lantern

This pumpkin lamp has a classic shape and is a symbol of Halloween. It is 5 inches high and can help buyers save the trouble of carving pumpkins.

Pumpkin lamp decoration

This pumpkin light can not only be illuminated, it also makes a scary sound when the lamp is activated.

Pumpkin lamp Halloween

LED skull light

This steam punk-style skull is perfect for creating a gloomy atmosphere for buyers, and by placing your hands on the skull you can see the wire swimming on the skull surface.

skull light Halloween

Witch pendant

This quirky witch pendant adds a touch of scent to your Halloween decorations, 9 inches high, and can be hung on the door or on indoor or outdoor pillars.

witch pendant Halloween

Lifesize skeleton

This skeleton is 5 feet high and can be used to pose in a variety of positions, and the eyes can glow green light.

Lifesize skeleton Halloween

Werewolf skeleton

Werewolf skeleton Halloween

Animated spooky telephone

The phone is retro in style and will make a loud noise when you touch it. After picking up the phone, you will hear a creepy laugh.

spooky telephone Halloween

Eyeball wreath

This wreath is made of eyeballs. Not only that, these eyeballs have orange LED lights that can make a strange glow.

Eyeball wreath Halloween

Animated opera singer tombstone

This Halloween accessory can make an opera singer sound, and its motion sensor will make a terrible song when it detects someone passing by.

Animated opera singer tombstone Halloween

Pumpkin string

Pumpkin string Halloween

Tree face& arm decoration

The tree face and arm ornament can be placed in the yard outside the door, which can make the buyer’s house camp feel like a haunted house.

Tree face& arm decoration Halloween

Foam tombstone

The tombstone has a pun, this product is made to commemorate the dead poor soul Ben a. Live, 36 inches high, the shape is creepy, and a toothy pumpkin lamp hung on the top of the tombstone.

Foam tombstone Halloween

Halloween tray

This tray has a grip on both sides and a Halloween pattern in the middle. At the Halloween party, the buyer may need to provide some food for the guests, so it is necessary to have such a Halloween-themed tray.

Halloween tray

Candy container

On Halloween, candy is indispensable, so you can consider using this product to hold candy. Once someone wants to take the candy out of this container, the lower eye will open and send “I’m watching you!” Look at you)” voice.

Candy container halloween

Halloween Pumpkin Three-Piece Set

This three-piece foam pumpkin, in different sizes and colors, is suitable for use as a decoration, bringing more Halloween.

Halloween pumpkin bundle

Talking skull

This gimmick will start to tell jokes when it detects motion. It is battery powered and can be placed in a place to entertain guests.

Talking skull halloween

Inflatable doll

This inflatable dragon-shaped doll is huge, up to 6 feet, and is ideal for Halloween games with a power-themed theme. It has LED lights so it can be seen clearly at night.

Dragon inflatable halloween decoration

Zombie ornaments

The zombie plays horrific music and cymbals when it detects motion, and turns around when someone passes by, and the eyes are blinking.

Zombie decorative halloween prop

Monster shape speaker

This monster speaker has a sly face and the sound of the songs is scary, perfect for Halloween parties.

Monster boombox halloween

Rotating skull projector

To hold a disco party at Halloween, use this rotating projector to create a light effect for the ball.

Rotating skull projector halloween

Skeleton crossbone decor

The skeleton logo is a classic decoration for Halloween. The buyer will hang it on the wall, and it will shine, which will bring a strong Halloween atmosphere.

Halloween wall decor

Ghost skeleton

This phantom skeleton will make a terrible mourning, and will shake the chain in your hand, which is very suitable for people who are scared to ask for candy.

Skeleton ghoul halloween prop

Spider pendant

This furry spider can be hung indoors or outdoors, it will suddenly fall from the ceiling, scary.

Spider halloween prop

Alarm clock

This novelty alarm clock will ring a scary face from the middle when it rings, suitable for buyers of all ages.

Monster alarm clock Halloween

Cannibal flower decoration

This cannibal flower decoration can be placed on the dining table or on the window sill, giving the room a scary atmosphere.

Blood succulent halloween plant

Fishbowl Halloween decor

The fish tank is battery-powered and the two fish swim around the rafts and tombstones in the fish tank. You can place it on the table to bring a fun atmosphere to the festival.

Fishbowl halloween decor

Crow feet bracket

This scaffold is wicked and creepy, with a bowl for candy.

Halloween serving bowl

LED computer

This prop is a retro-style computer. When you open it, you will jump out of a hoe and warn you to be careful of the mouse in the room.

LED computer halloween prop

Coffin

This coffin is 2 feet high and has a skeleton inside. It glows green when someone passes by and speaks.

Coffin Halloween prop

Cat pumpkin light

This lantern has a cat and pumpkin pattern and is cute. It is battery powered, so buyers don’t have to worry about fire hazards.

cat pumpkin lantern halloween

Black cat sculpture

This black cat statue can be activated by an action and will beep after activation.

Cat statue halloween

Potion tank

This jar can be placed on the bar, adding a strange feeling to the surrounding environment.

Potion Apothecarty jar hallow

If you are prepare the Halloween holiday product selection for Shopify store, the 32 recommended product can be for you as a reference.

12 product selection skills to find the best seller product for Shopify dropshipping

86deal-admin No Comments

There are many ambitious Shopify sellers face a big challenge in the process of starting dropshipping business, which is looking for products that are profitable and sell well, whether it is a product or an entire product line, as long as it has a niche market. To be frank, the products selection sometimes makes people unable to start, and the high requirements for product demand in the product selection often makes many Shopify sellers fall into the dilemma of analysis. In many cases, you will feel that the products you want to sell are already being sold in the market, not to mention the enormous competitive pressures that may be brought about by the popular product categories in the market. Fortunately, time is always to pay attention to those who work tirelessly, because there will always be new products on the market. To help you get started better, we have summarized 12 product selection ways to find the best seller product for Shopify dropshipping.

Shopify product selection methods:

  1. Solve the consumer pain points
  2. Meet the needs of fanatic amateurs
  3. Choose products according to your hobbies
  4. Consider your professional strengths
  5. Take advantage of trends
  6. Read customer reviews of existing products
  7. Find product opportunities in keywords
  8. Do front-end JS performance test before product release
  9. Browse trends on third-party shopping platforms
  10. Research products with higher profits
  11. Start with related products searching
  12. Always keep an open mind

Solve the consumer pain points

Solving consumer pain points has always been an effective ways of developing best-selling products. If people don’t have headaches, then Tylenol has no business at all. The pain point of consumers in the abstract sense is usually to find out the bad or upset places in the existing products.

The Active Hound brand is a good example of a pain point in the market. Founders Lucy and Zak chatted with other dog owners in the local park and found that many dog owners were very depressed about the fact that expensive pet toys could not withstand dog tossing. After learning this, they decided Developed a range of ultra-durable pet dog toys. Now, they have expanded their business to sell toys, snacks and other pet products.

When you learn about the general problems that exist in some of the products on the market, you may want to spend more time thinking about these products. Seriously pay attention to some of the pain points encountered in daily life and those trivial annoyances may bring some favorable good ideas in your next product selection.

Meet the needs of fanatic amateurs

When some consumers show a particular interest in an industry or hobby, they are usually willing to invest a lot of money for the specific product they want. When evaluating the potential market for a product or product line, a willingness to pay will be a critical factor.

Additional benefits include higher brand engagement and customer loyalty levels, as avid customers are generally more actively involved in the industry and will get more value from the products they buy.

Hand Band Pro sells products to people who love fitness and want to maintain high-intensity workouts without wanting to hurt their hands or worry that their hands will get rough.

Choose product according to your hobbies

When you choose a market niche based on your personal interests, there are some risks in itself, but it is not necessarily a disaster. If you can make the most of your expertise to develop and position a unique product, it is likely to bring you many benefits.

The match between the founder and the market is important because entrepreneurship requires a lot of unremitting efforts. If you have confidence in the products you sell, you will have a lot of motivation to overcome the difficulties you may encounter on the road to entrepreneurship.

The Beardbrand blog explores business and sales strategies. Gradually, his passion for beards is revealed in blogs. After a period of time, he successfully transformed his passion for beard styling into an independent e-commerce brand that sells beard products.

Moorea Seal is another example of turning a personal hobby into a successful e-commerce brand. In 2010, Moorea, a full-time artist living in Seattle, became a freelancer with the following ideas: blogging, own jewelry brands, amateur illustrations and graphic design.

At the end of 2012, she gradually withdrew from the design circle and decided to spend more time on what she loved and narrowed her interest. In 2013, Moorea opened a store on Shopify.

The Moorea Seal store includes a collection of exquisite jewellery handcrafted by American artists who have been carefully selected by Moorea and who donated 7% of all income to their favorite charity. Moorea Seal has been a huge success and has been featured in many blogs and publications, including the Huffington Post, Design Sponge and Babble.

Consider your professional strengths

Have you mastered some of these tips after working in a certain industry for a while? Maybe you will get a special skill or a bunch of experience that will make you more familiar with certain topics than the average person. Turning your profession into an online business is also a good option, and you may be better off at the starting line because of the advantages that others can’t replicate.

The Retro Supply brand has been inspired by history to sell digital resources to graphic designers and illustrators. Founder Dustin Lee’s career is a designer. He started the free website design store and later gained more passive income through a series of digital products from Retro Supply.

Take advantage of trends

Identifying trends early is a great advantage for new Shopify stores. It gives you a share of the market and becomes a leader before others start. Thanks to digital marketing, your investment in advertising may decrease, and opportunities to build long-term SEO traffic will increase.

The key to this technique is that you can’t confuse “one-time fashion” with “trend.” “One-time fashion” makes products enter the public’s field of view because of the characteristics of novelty or gimmicks. Sometimes they may bring good marketing opportunities, but if your whole business is carried out around it, then you will be sooner or later Extrude the historical stage. And “trend” is a new way to meet existing needs, so it generally lasts longer.

Knox Lab is the brand that has started to make cardboard VR headsets on the market. Founder Taron Lizagub used a less fluent startup page to test his initial thoughts. As a result, he quickly pre-sold about 500 sets of headphones. In 2015, the brand’s sales reached Nearly 3 million dollars.

Here are tips on how to focus on trends so you can get to the potential market more quickly:

Listen to the voice of social: It’s as simple as just looking at the trend topic on Twitter or the topic on Facebook, or more advanced, you can use social listening tools to identify and monitor trends.

Google Trends (trends.google.com): Watch the topic’s attention and see which interest has suddenly increased.

Trend Hunter (trendhunter.com): It is “a popular global trend community” that uses data, artificial intelligence and real people to identify consumer insights and new niches.

Reddit (reddit.com): As the “homepage of the Internet”, it covers almost all the topics on the planet, you can click on their “popular pages” to see what everyone is talking about.

Read customer reviews of existing products

Regardless of whether you already sell products online, you can always get a lot of insight from customer reviews.

If you already have a more mature e-commerce website, you can look at the customer’s evaluation of the existing product. Are there any trends or interesting elements in the content of customer feedback that will inspire you to develop the next product? For the product shortcomings or complaints shared by customers, you need to pay more attention to it.

If you don’t currently have an e-commerce website, you may want to check out the customer reviews of the brands and products you already have in the industry you want to explore. For those products that have been sold very successfully, what are the “wish list” recommendations for product improvement? Do users often mention which plugins or add-on products?

If you don’t know which industry or product category to explore, consider a specific group of people and focus on some of the brands and products that this group might favor.

Find product opportunities in keywords

Today, access to natural traffic through search engines is already an open and very important marketing channel. Searching for keywords means strategically selecting a product based on the search queries people use, the number of monthly searches, and the overall competitiveness of those searches.

This approach may be more technical and requires a certain degree of understanding of keyword research and SEO. But its advantage is that it combines product requirements with existing keywords, which is very effective in getting natural traffic from Google, but it also has certain risks. For example, if you rely too much on search engine traffic, you will be overexposed. Under the changes of Google’s algorithm.

After the start of the gain, real product verification takes place.

When Andrew Youderian first contacted e-commerce, he knew that the viability of the business was more important than his own enthusiasm for the products he sold. So when he explored the product niche, he chose a technical approach to select products through careful keyword research. Andrew has successfully ranked in the search for the fishing gear industry and radio walkie-talkies.

Remember, Google is not the only search tool people use, so it’s not necessarily the only platform where you can explore keywords. In fact, third-party shopping platforms also have their own search capabilities, which means that there will be a lot of keyword data. Here are some tools you can use to mine popular search terms, which may help you find the next hot product:

· Keywords Everywhere(keywordseverywhere.com)

· Keyword Tool(keywordtool.io/amazon)

· KeywordInspector(keywordinspector.com)

· Helium 10(helium10.com)

· Sonar(sonar-tool.com/us)

· EtsyRank(erank.com)

· Alibaba popular keywords and industry keywords

Do front-end JS performance test before product release

As mentioned before, true product verification happens after the start of the gain, so you can’t be sure if your product decision is right before people pay with their credit card.

However, it is undoubtedly important to know a certain level of interest and attention from potential customers. If there is no right-to-face crowd release, even a great product will not help. If you already have a good idea, but you are not sure if you want to invest big money, then you can lower your front-end investment and promote your potential products by creating a landing page – try to make those interested The user leaves the message – at the same time, through some paid advertisements to drain.

Of course, the factors that determine the success of an event are varied, but any initial traction has its meaning. You will at least be more positive about your initial investment.

Browse trends on third-party shopping platforms

If you prefer to sell products on your shopify store, you can still get inspiration from some of the hottest or trending products on third-party shopping platforms. You can browse sites like Aliexpress, Amazon, Etsy, and eBay to see which categories are “hot products,” “popular products,” and other categories that reflect the needs of today’s customers. I suggest you start with the following links:

· Amazon Best Sellers(amazon.com/Best-Sellers)

· Amazon Most Wished For(amazon.com/gp/most-wished-for)

· Amazon Movers & Shakers(amazon.com/gp/movers-and-shakers)

· Etsy Most Wanted(etsy.com/market/most_wanted)

· Etsy Best selling items(etsy.com/market/best_selling_items)

· Etsy Most popular item(etsy.com/market/most_popular_item)

· Trending on eBay(ebay.com/trending)

· Popular on Kickstarter(kickstarter.com/discover/popular)

On the separate product page of Amazon.com, you can refer to the “Best Selling List” to learn about the popularity of a product in certain categories.

To dig deeper, consider using a tool like Jungle Scout that allows you to identify hot items and filters by category, price, sales, and other attributes. Hot sellers.

Research products with higher profits

For those who are just starting a business, products that generate almost no intermediate costs are less risky because they are more likely to give you higher profits than those with higher production costs. When pricing a product, you need to consider all aspects of the production of the product or your cost of goods sold.

Not only do you need to consider the cost of production, but also the cost of product promotion, storage, and even transportation. You can look for a low-cost product that delivers a high return on investment. Remember, lighter products produce relatively lower shipping costs. But because the wholesale price of a product is not expensive, it is considered to have a high return on investment.

Start with related products searching

Are you already interested in a particular industry or product category? You can try to find some products that consumers often buy in the market. Amazon is a very good resource because there are many places on its website that indicate product affinity.

· Products that customers often purchase together

· Other products that customers often purchase

· Other similar products recommended by Amazon

· Related advertising products

Always keep an open mind

One of the most direct strategies for selecting products is to maintain an open mind.

People always have new ideas, but you have to remember that you can’t ignore the occasional thoughts that may arise. When you need to research the market to get a possible product idea, you can consider listing a list on your phone or recording it on paper for later use.

What product opportunities do you find?

Choosing the right product or product category is critical to your success, and the selection will affect the entire brand’s operations, from marketing to product transportation, to price, and even to product expansion.

One of the last things I want to share is not to easily ignore smaller product categories or niche categories, although niche products are a small sub-category under a larger category, and their overall customer base is relatively small. Less, but it usually compensates for some shortcomings in the market because of its small competitors and a more accurate customer base. Competing is naturally a good thing because it proves the current needs of a product, but the right amount of competition will take it to the next level, because you will have the opportunity to fill a unique gap in demand, and it can save costs and effectively reach users.

The above are the 12 product selection skills to find the best seller product for Shopify dropshipping, we hope these suggestions will help you get started and find the best seller product for your Shopify store.

9 operational skills Shopify seller should know for dropshipping

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Running a Shopify store was a very interesting experience. If you don’t know the shopping skills that will allow you to create a better online store, it may make you a little nervous. One of the fatal mistakes made by Shopify seller is to over-optimize the wrong things and forget some basic things. In this article, we’ll break down Shopify’s 9 operational skills that will help you master the basics Shopify marketing while ensuring that you are following the right things.

9 basic skills Shopify seller should know for dropshipping

Remove the watermark with drawing tool

As a Shopify seller, you can now draw on product photos. A convenient way to use this feature is to remove the watermark from the photo. As the red stamp in the image below, you can clearly see that this line is covered, which is done by using a white brush overlay. If you have a watermark on a white background photo, use a white brush to easily remove it.

However, not all photos have a pure white background, and sometimes the watermark is placed on the product. Fortunately, the color picker allows you to add any color code to match and draw accurate colors.

The easy way to know the exact color code is to use a Chrome extension tool like ColorZilla. It allows you to hover your mouse over the colors in the image and capture the exact color code. Then use this color code to place it in the “Color picker” box, where you can see the letter “#ffffff”, which allows you to delete the watermark on the photo with a colored background.

Bulk modification price changed from 26.99 to 27

Most online retailers want their product prices to look good for buyers. Wal-Mart tends to end with “97”, while online retailers end with an average of “99”. If you want to position your brand as a bargain price, adding a cent may make your brand look more affordable. However, not all dropshipping brands need to play this price game. You can position your brand and make it look more reputable, just like Nike, give it a real price.

Fortunately, you don’t need to manually create a price end for the product on Shopify. If you want all your prices to end at $0.97, such as Wal-Mart, ending at $0.99, or a seemingly more professional fixed number, you can use the Shopify settings to automate it.

Then you can set it by Settings > General > Store Currency > Change Formatting.

Add all store policies to the footer

One of the important things that Shopify beginners forget to do is to add policies to their website. Often, when customers browse the site, they want to check the return policy to ensure a refund if the product is defective. The policy also adds a legitimacy element to your website to help build trust with consumers before.

You don’t need to manually create your own policies from scratch. You can create or modify it in your Shopify management. However, please remember that you will be required to follow the policies on the website. If you indicate a refund in the policy, you will also need to receive a refund when the customer requests a refund.

Update product inventory every month

Mostly Shopify sellers tend to be a bit eager, usually using Oberlo’s one-button product introduction, adding hundreds of products at the beginning. Even the old sellers often make this mistake. He added 423 products to the store, but the result was overwhelmed by this process.

Novices should be controlled below 25 items when adding products. Although adding a lot of products may seem tempting, if you focus on a small part first, you are more likely to succeed.

Then, you can add some new products on a weekly or monthly basis depending on how long you have worked in the store.

Because the signal you need to send to Google is that you will regularly update your Shopify store. If you release all the products on the first day and have never released other products, Google will think they don’t have to crawl your website. When you add new products, blog posts, or pages on a regular basis, Google’s crawler will notice it.

The more products you update, the more active your site will be, so you’ll get more traffic.

So, as an online retailer, you need to create a timeline to manage the frequency of adding new products. You need to maintain or maintain a timeline for product updates as much as possible to benefit from the increase in organic search traffic.

If you don’t have ads budget, you can promote store in free channels

Most people who opened their first online store wanted to make a profit as soon as possible, so they turned to Facebook ads. But if you have never advertised on Facebook, your first ad is likely to fail.

In order for your profits to grow, you need to invest in advertising carefully.

First, add your Facebook account information to your website. Then, create a redirect ad on your website, which can be a redirect ad added to the shopping cart.

To avoid spending too much, you can focus all your efforts on driving free traffic to your website. If you post a large number of products on your Pinterest account, be sure to lock in other images so you don’t trigger your account as spam. Although you want to work hard to promote the product, you still follow the terms of service.

Then you can post your product on Instagram. If you have already gained fans on Instagram, you can share your product links on Instagram Stories. If you don’t have fans, go to the niche fan page like “ashion lovers” and ask if they can share an ad story on their account. Fan pages tend to have lower advertising rates than influencers.

If you have already created blog content for your website, you can share it on Twitter. You can run redirect ads specifically for blog content in case people don’t realize what you have online business.

By repositioning your ads and focusing on driving free traffic, you can keep advertising costs low during the first few months of learning how to promote your online store, which will prevent you from overspending costs. At the same time, this is also the basic marketing skills that ensure you develop long-term success without losing money.

Always test the store’s mobile settings

Before running the first ad campaign, you need to check again to see what your site looks like on the mobile side. For example, when you create an ad, not everyone will browse the site on their laptop, and some people may see ads on their phones or tablets.

For example, when you browse your site on a different device, you may notice that the size of the image has not been adjusted. By understanding the problem with the image model, you can choose to crop the image in a different way to make it appear in the same format as the desktop version.

Mobile testing is especially important if your primary source of traffic is advertising, online marketing, or applications such as Instagram or Pinterest.

To test on your phone, you only need to access your website on your phone or tablet. Browse through every page of your site, view problematic images or hidden CTAs, and monitor the number and timing of scrolls you need to scroll through each page.

Add hot sale products to Shopify store

If you have just signed up for Shopify or are considering signing up for Shopify, you may not know what to sell. Some Shopify sellers may consider selling unique products that they create themselves, and other online retailers may purchase large quantities of inventory at wholesale prices. In addition, you can create on-demand products to customize your product.

The quick way to do online business is to sell proven products. You can view the product volume by Oberlo to see the popularity of the product. You can also view popular products to find current bestsellers. By selling proven products instead of trying to create your own products.

Customize Shopify theme as little as possible

Shopify allows you to customize the theme as needed. If you are a new seller, one of the shopping tips you are advised to follow is to customize the store as little as possible.

The professional designer created the theme you installed in the store, and if it works well enough, you can install it so that it can work better on converting customers.

When it comes to theme design, you need to focus on changing the picture to make them relevant to your brand. If your theme is suitable for a certain number of products, then consider optimizing your store or changing your theme.

If you lack design skills, you can rely on the theme designer. Try to keep most of the theme design, the image changes slightly, and the home page layout needs to be modified, but the overall look of Google fonts, color palettes, and the store will remain the same.

Create a text logo

Most new Shopify sellers lack logo design skills, so you can use the logo maker, which helps you design your logo without design skills.

However, one of the common mistakes is that when you have a colored store background and your logo is in .jpg format instead of .png format, a sly white box will appear around the logo. This exposes you to being a complete novice.

You can use a text-based logo, that is, the logo does not need to be an image mode at all.

For example, the logos of brands such as Lulus or MVMT Watches are very simple.

As a Shopify seller, you will have several roles. If you want to build an on-demand production store, design skills are one of them.

In addition, you also need to pay attention to the image resolution. Each theme has its own size, you need to optimize the logo for it, you can contact the theme designer to get the correct logo size.

The above are the 9 basic skills Shopify seller should know for dropshipping.

10 tips for Shopify store video marketing

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Video traffic is expected to account for 82% of all Internet traffic by 2022. At the same time, video production and releases are increasing in all industries. As a Shopify seller the video marketing is essential to help us get traffics to store and increase conversion rates. But the problem is: in an oversaturated modern world, social media users are also increasing, and sellers may only have two seconds to attract the attention of potential customers. That’s why creating “thumb pauses” is so important for video marketing. The upgrade from a product seller to a brand creator is the ultimate goal. Every Amazon product seller who wants to succeed in the long run should figure out how to achieve this powerful transformation.

10 tips for Shopify store video marketing

The goal of video is to create emotional connections between consumers and brands, and then use this video to create sales opportunities, build emotional connections with brands through multiple channels, and promote high-speed growth.

Video marketing begins with building emotional connections, but it is not easy to do. To understand which video content is effective and what can resonate with people, the first thing to do is to test the creativity of the video. How can I stop the viewer from scrolling and continue watching? Here are 10 tips for video marketing to help you create video ads and increase conversion rates for Shopify store.

Embed logo

The logo should be part of the video content, embedding it and making it stand out without diverting the viewer’s attention to the video itself, and the user will associate your logo with the video content.

Close-up every 10 seconds

Taking close-up shots every 10 seconds ensures that the viewer is aware of the focus of the video, which is a major factor in selling products in Amazon or any other e-commerce environment. The user’s attention duration is short, so make sure your video is lively and interesting.

Call to action (CTA)

After successfully attracting viewers to watch the full video, the importance of the call to action will be reflected here. Usually you will want the viewer to want more information after the end.

5 alternative introductions

Creating 5 alternative presentations for each video adds diversity to each content and ensures that it is not oversaturated on the platform. Once a video becomes popular, the user’s favorite segment will be known as your symbolic marketing asset.

Background music is an enhancer, not an interferer

While music can make video content more vivid, it shouldn’t be the main focus because it distracts the viewer. Also before using the music for any video, you are sure to have the license for that music.

Shooting modularity

Your video marketing material should not contain slender single clips, but instead edit multiple clips in succession. It can place different aspects of a marketing campaign in a single piece of content.

Fast cut

To further emphasize the importance of video design, you can take advantage of fast cuts, including clipping into this editing technique, which is important to keep the audience’s attention.

Speed up playback

Many people recommend increasing the video speed by 1% to 12%. It may be cleverly stylizing the video, which is very subtle for the viewer, making the viewer interested in watching the entire video playback without noticeable.

Comparison and demonstration

Product comparisons and demos are recommended for video content because users are more likely to have emotional attachment to something and compare it to other things. In addition, the demo also allows viewers to imagine themselves in the same scene, which helps to stimulate the brand’s memories and development.

Including social proof

Trust is an important factor for consumers, and video marketing should follow this theme. To build trust through video, you can include social proof that the evidence can be anything, such as news features and testimony, but it must be credible and instill confidence in the audience.

Following the 10 video marketing tips will undoubtedly create a video that goes beyond the competition. What makes modern video marketing stand out is that it doesn’t need to be expensive, in fact, by using your own team and resources, you can save lots of money.

Niche multi-channel, help marketing upgrade

One of the main pillars of video marketing is multi-channel marketing. If you only focus on Shopify or Amazon, it is a big mistake. According to the survey, 80% of young people between the ages of 18 and 29 are active on YouTube, and 70% use YouTube to help them make purchase decisions, but only 9% of US companies use YouTube to advertise. From such an unsaturated space, this is a huge opportunity for marketers. So you have to make sure your own brand and products are posted on YouTube, Facebook, Display and other websites like Tiktok.

Video ads should promote brands through website sales, retail sales, and Shopify sales, and focus on your brand through multiple channels, not just Amazon. Tracking engagement metrics such as comments, likes, and sharing can tell if people really like this video, and turning video into actual product sales is the key to brand growth.

Often consumers will choose brands rather than products. Imagine that consumers do not look for cottage brands when they shop online, but instead look for products that represent one of their brands.

If you can make yourself one of these brands, it has laid the foundation for the future success of e-commerce. Once you start to think of Shopify as a partner and platform, not a facilitator, you will start asking for it. Brands give some respect, which promotes long-term growth and return on investment.

All of this is not to create a one-off video to drive sales to Shopify store. Effective video marketing is about building brands, not creating one-off sales. Restricting yourself to a product seller on Amazon violates this philosophy. While Amazon is an effective and powerful e-commerce tool, a useful way to achieve and sustain long-term success is to create a valuable, trustworthy, and high-quality brand through multiple channels.

How to Instagram marketing for free and paid traffics to Shopify store

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When it comes to Instagram, as a Shopify seller you may not be unfamiliar. It is also one of the best social platforms with huge traffics need to be tapped. In addition to advertising on Facebook, there are still a lot of fan economy (fan marketing) traffic acquisition methods, then we have done such a long time works to get traffics, what are the methods or skills to get huge Instagram traffics to Shopify store?

About Instagram

When we sell goods on Shopify, we must know how to get traffics to our stores. Usually we know to pay google or Facebook to advertise, but the expensive advertising costs will scare you after a few days of display in your ad group, we must find a kind of the method of free traffic, many people do e-commerce traffic always want to get the shortest time to get the benefits, and in the process he is just lazy, want to just advertise to complete. But in fact, no matter what method is used, it must be refined. Here we will introduce you to how to get huge traffics from Instagram, which will help you.

4 rules to get free Instagram traffics

(1) Take a beautiful picture of the product and let the picture speak for you

Instagram users are looking forward to beautiful pictures that are eye-catching, rather than ordinary products. You can take pictures of the product’s usage scene, product details, behind-the-scenes footage, and add elements to the story and life.

(2) Using Hashtag for user search

The Instagram tag is very important. Every time we post, we must try to have a hot topic tag. This allows people to find our images in the crowd. The keywords of the tags try to use hot topic keywords. Whoever masters the basis of these traffic sources has mastered the premise of large traffic. You can use 30 tags per post. Of course, we sometimes use 10 hot ones, and if you are brand-operating, you can create your own labels to increase your brand exposure.

(3) Schedule posting time, and it is not allowed to post when most users sleep.

So how do you calculate the best time to post? The best moment I can sum up for you: Take the US user as an example: China time: 5:30 am to 7:30 am (except weekends). From midnight to 3 am. These are for American customers. It is not difficult for us to find these times. It is usually the morning to work, the noon break, and the time after dinner. We can find out the timetables of each country.

(4) Increase interaction and increase user attention

The biggest highlight of Instagram is the high level of user engagement. Want more people to pay attention to you, the title should be interesting, the content should be in line with the popular taste; often interact with the fans, if the fans reply more, then pick a few responses, the fans reply less, just reply, so the people who interact with you will come more.

7 skills to learn instagram marketing

(1) Connect Instagram to other social media accounts

If you connect Instagram to your Twitter and Facebook accounts, any images you share on Instagram will be automatically posted to your other social media accounts.

(2) Pay attention to Instagram video uploading

Instagram allows users to upload videos, and of course you need to make sure your videos are short and interesting, as the viewer’s attention will not last more than a minute.

(3) Re-emphasize the use of # label

Since people sort images by #tag, you can use this feature to tag your images for more new attention. There can be no spaces between the keywords after the #tag, such as #weddingdress, can not be written as #wedding dress.

(4) Responding to comments

Your followers like you to respond to their comments and opinions, so after you come up with a point of view, you need to check and respond regularly within one day. After someone else follows you, you can follow them and try to connect with them on other social media.

(5) Shape your brand connotation

For example, your company’s business is about wedding dresses, then uploading happy and happy wedding photo photos and showing others’ love for them, compared to uploading some product photos, telling the company’s story will make you gain more attention.

(6) Satistic the number of favorite pictures

If you focus on the “like” (small heart) buttons that people click on, you can better understand your fans’ preferences. This will not only help you decide the type of image to be released in the future, but also make a small market research for your product.

(7) Regularly updates post

Like all social media sites, insisting on regular updates is the key to success. This will let your audience know when to expect your new content.

5 tips for improving Instagram marketing

(1) Clear market positioning

In terms of the number of young users, Instagram has surpassed Facebook and Twitter. 53% of Internet users aged 18-29 use Instagram, and 25% of those ages 30-49 use it. Before using it, make sure your target customers are active on this platform.

(2) Edit wonderful pictures

In fact, you don’t need to think about how to make some rich and interesting photos, even you don’t need to prepare a professional camera, because Instagram itself supports photo editing, and there are many options to choose from, you can use it directly. Take a photo and upload it, then edit it.

(3) Thanks fans

Share your growth and achievements with your fans. When fans reach a groundbreaking number, they can do content with a thank-you fan theme.

(4) Create a unique brand image

When you manage your homepage, all your social needs need to match your brand image. The style of the title and the tone of the response, and whether or not to use emoji and which type of emoji to use, will help you shape the brand image you want to show to your customers.

(5) Homepage design

If you look at it from a mobile device, this usually depends on the last 6 photos you uploaded. The effect of this interface determines whether the user will continue to browse the next content.

Tips for Instagram ads

(1) Rethinking the playback environment

While it’s important to create ad content that is suitable for both sound and mute playback, it’s worth noting that more users will turn on the sound when watching an Instagram snapshot than silent playback.

(2) Time-use effect

Since the posts shared to the dynamic will be saved forever, the dynamic content created by the user should not only reflect the value and personality of the brand, but also stand the test of time. Instagram Snapshots capture audiences in a completely different way, by displaying ad content for a limited time (photos last 5 seconds, video plays 15 seconds).

(3) Designing ideas for vertical screen mode

Mobile video is a powerful marketing tool. Video Ads is especially suitable for display on mobile phones. It not only fills the entire screen after maximizing, but also does not require the viewer to actively adjust the orientation of the phone.

(4) Design according to space

There are three formats to choose from when posting: square, landscape or portrait. Instagram ads support a variety of ad formats, such as Carousel Ads, which add up to 10 cards to tell a brand story.

8 useful tools for Instagram marketing

(1)Instagram Shoppable Posts

Instagram launched Shoppable Posts, which allows users to easily tag and purchase products from Instagram. To sell items on Instagram, Instagram accounts must be converted to corporate profiles and connected to the Facebook directory to be created and managed on Business Manager.

(2)Instagram Stories Shoppable Stickers

Shoppable Stickers is a tool that makes it easier for Shopify seller to sell products through Instagram Stories. Companies can apply stickers to physical products or to images and videos.

(3)Curalate Like2Buy

Like2Buy is a tool from Curate that is implemented by generating links in the user’s resume. When fans click on it, they will be taken to Like2Buy to buy products, read stories and more.

(4)Shop Social

Shop Social helps fans find your product in Instagram photos and click to buy. Mark multiple products to your post, direct all of your visitors on Instagram to your Shopify store or integrate your Instagram feed into your website.

(5)Postcart

With Postcart, you can convert any Instagram post into a purchaseable product or convert an Instagram feed into a purchaseable store.

(6)InstaOrders

InstaOrders is an easy-to-use tool that quickly converts Instagram feeds into purchaseable stores. Sign in to your Instagram account, upload photos, and your Shopify store will sync with Instagram.

(7)Inselly

Inselly is a platform for Instagram that brings together all of Instagram’s sales offers for search, sorting and buying. Sellers can easily open their own stores and create purchaseable items.

(8)Soldsie

With Soldsie, Shopify seller can sell products to consumers on Instagram in two ways. First, they can upload photos and descriptions to the Soldsie dashboard, post to Instagram or Facebook, and fans can purchase them by typing “sold” in the product’s comments. After the comment is posted, the customer will receive an invoice to complete the purchase.

Finally, let’s talk about Instagram software analysis tools. These are the fundamentals for us to improve and improve instagram traffic. These tools are very important. You can search for related usage methods yourself. The social account is actually very intuitive, but it is only two points: First: understand what the user wants. Second: constantly overcome their needs to understand what the user wants, it is very important to study what users are paying attention to. What are the characteristics of the user before they can be operated accurately.

Ideas about Instagram/Facebook ads

1. It’s important to conduct competitive research before you start creating your own Instagram ads. The best way to do this is to access the competitor’s website through the Instagram app to get a label with remarketing Facebook pixels.

2. The goal of a campaign is to see what people do when they see an ad. The goals you choose play an important role in how well your ads are optimized, how they are paid, and how they’re tracked.

3. If a user who visits your site serves a conversion goal or a campaign for a remarketing campaign, you must first create and install a Facebook pixel.

Instagram ad targeting is to find the person most likely to perform the actions you specify in your campaign goals.

4. Instagram ads offer the same targeting as Facebook ads. The best ways to target include creating custom audiences and Lookalike audiences, and using Audience Insights and Google Analytics to get the most out of them.

5.When developing your Instagram advertising idea, you should consider what your goals are, who you are trying to reach, and what kind of information and tone will motivate your followers to participate in your advertising.

6. Once your Instagram campaign begins, you need to constantly edit and optimize it. If you are a beginner, then the best tool is Facebook traditional ad manager.

7. Always starts with a small advertising expense. If your Instagram ads are active, please increase your spend every three days. If not, please don’t hesitate to pause it.

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