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2020 hot sale product categories for Shopify dropshipping

Shopify dropshipping business is very hard in 2020 due to the COVID19, however, there are many shopify sellers still earn big profits from their best seller products, we will mainly introduce the 2020 hot sale products categories for Shopify dropshipping, pet products and elderly products.

Pet products market analysis

In recent years, the pet products category on various Amazon sites has grown rapidly, while the average unit price and purchasing power of products have increased, and the use rate of pet products is very high, and the repeat purchase rate is also high.

In the past five years, the US pet supplies market has grown by 30%, and in the second quarter of 2018, pet food sales on Amazon increased by 34% year-on-year to more than $360 million, which is almost half of all pet supplies sales.

In the entire U.S. market, the food category accounts for two-thirds of the pet supplies industry. On Amazon America, 30-pound bags of dry dog ​​food are the best-selling food category. In addition, dry cat food has also begun to rise. chase.

According to the 2017-2018 pet owner survey, 68% of American households have pets, with the largest number of households with cats and dogs. It is estimated that the number of cats and dogs in the United States will reach 94.2 million and 89.7 million, respectively.

Because of the hot pet market, Amazon launched Pet Profile in 2017. After clicking “Pet Profile”, follow the prompts to enter the pet’s name, species or breed, complete the pet’s age, upload a beautiful photo of the pet, and help yourself Of pets create a homepage.

In addition, in May 2018, Amazon also launched its own pet supplies brand Wag, while launching dry dog ​​food products, and Amazon also plans to expand its product selection to include other pet supplies.

At present, pet products are extremely hot. From a large scale, food has always been the largest category of pet products in Meiya Station, while from a single ASIN, health care products perform the best.

Specifically, pet supplies include food, health, beauty, clothing, and electronic accessories. At the same time, pet supplies have a greater correlation with the season. Take clothing for example, pet clothing also has winter and summer In addition, dog coats may sell well in winter, while life jackets or swimsuits are more popular in summer.

In addition, some foreigners like to take their pets to outdoor sports, so pet products related to travel or cars (such as trolleys) are also very popular, seller friends can pay more attention.

Wholesale Markets for Pet Products

Pet Supplies Wholesale Market-Guangzhou

The largest pet supplies wholesale market in Guangzhou is the Qingping Wholesale Market, located on the banks of the Pearl River, at the intersection of Qingping Road and Tiyun Road. Qingping Wholesale Market is also one of the three major pet supplies wholesale markets in Guangzhou.

Dongmen Pet Products Wholesale Market-Shenzhen

The Dongmen Old Street Pet Products Wholesale Market in Shenzhen, half of which is for customers from Southeast Asia, Europe, North America, Africa and the Middle East, and half for pet shop owners in the Mainland. It is a global pet products wholesale market, which can be said to be today. Dongmen Old Street Pet Wholesale Market is an international pet franchise market for global customers.

Pet Supplies Wholesale Market-Yiwu

Yiwu Pet Products Wholesale Market has inherent platform advantages. Yiwu Yuanyuanyuan Pet Products Co., Ltd., which was originally located in the factory direct sales center in District 2, moved to District 5. The business area has more than doubled and more than 300 kinds of pet products are produced. After the industry agglomeration, it can attract more target customers to come to one-stop shopping, and the passenger flow and information flow are more concentrated, and the Yiwu pet supplies wholesale market industry will gradually become stronger and bigger.

Pet Supplies Wholesale Market-Beijing

Beijing’s largest pet supplies mall is located in the International Auto Parts City, Yunjing South Street, Liyuan Town, Tongzhou District, Beijing. There are a large number of first-class pet supplies wholesalers and manufacturers, and many pet stores buy from there.

Pet Supplies Wholesale Market-Xi’an

At Xi’an Wenwen Road Market, there is a dog market on weekends, and there are also some fixed stores that do wholesale and retail of pet supplies, completely separating pet supplies from live sales.

Pet Supplies Wholesale Market-Shanghai

The Shanghai East China First Street Pet Products Wholesale Market integrates the pet products supply chain across the country and even the world, and gathers pet product distributors and brand owners across the country. Based on the concept of honesty and high service quality, the Shanghai East China Yijie Pet Products Wholesale Market has become the world’s leading pet products wholesale market.

U.S. Pet Products Wholesale Market

Wellness (USA) is the most popular pet products wholesale market tOP30. This includes all products such as pet food, toys, and furniture. The innovation is MidWest Homes for Pets’ dog crates, small animal modular habitat system, bird cages, pet fence furniture, pet bedding and accessories, to meet specific needs for pet comfort, health and other specific needs through innovation MidWest Homes for Pets can pass on the cost savings provided by production efficiency to customers at a lower price.

Pet supplies wholesale website 1688

1688 has gathered a very large professional wholesale and retail company of pet-related industry products, and has a complete and scientific sales management system. Organize the market with the wholesale distribution of dog food, pet supplies, snacks, toys, kennels, and grooming tools, and enjoy a high position among e-commerce.

Elderly Products Market Analysis

The elderly products market is recognized as a sunrise market with huge potential. With the increase of aging, in the foreseeable 20 to 30 years, the elderly products and services market related to elderly consumption will achieve rapid development. For example, China has entered the stage of an aging society, and the number of elderly people over 60 has been increasing. As of the end of 2017, the number of elderly people in China has reached 240 million, accounting for 17.3%. The aging of the population has become an extremely serious problem in China. Social Issues. As the proportion of the elderly population in my country continues to rise, the consumption potential of the elderly care industry is huge, and the future development prospects of the elderly products market are broad.

The aging population in foreign countries, especially European and American countries, is particularly prominent, and the demand for elderly care is also increasing. Many products related to the elderly are quietly occupying e-commerce platforms such as Amazon and eBay.

Elderly products cover a very wide range, involving medical and health, nutrition and health care, food and clothing, cultural media, daily household and other fields, and the industrial chain is extremely long. With the increase of age, the elderly’s demand for health products, rehabilitation aids, entertainment products and other products continues to rise, and the consumption potential is huge. In the consumer market for the elderly in my country, the consumption of health food accounts for more than 30%, the consumption of daily necessities such as food and clothing exceeds 50%, and the consumption of other products accounts for a very small proportion. This shows that the types of products for the elderly in my country are relatively scarce, the options for the elderly are small, and the consumption structure is relatively simple.

But for the elderly abroad, many small things that many people think are useless are highly sought after abroad. On Amazon.com, there are many products developed for the elderly, many of which are very popular products and sellers. When selecting products, cross-border e-commerce sellers can use google adwords, google trends, JS and other tools to conduct detailed investigations, and develop several products based on the actual situation of the company/store, and test the water more. Always find a product with potential.

elderly market product selection

1. Crutch

When it comes to supplies for the elderly, the first thing everyone can think of is crutches. This thing is light in weight. If it is a foldable type, it is more convenient to transport the product, and it can also reduce transportation, packaging, storage and other costs.

2. Toilet

Some elderly people with lower limbs are inconvenient to use the toilet as a problem. Then a toilet suitable for the elderly can be said to solve this problem, or products suitable for paralyzed patients such as potty are also a good starting point. One-time etc. Lightweight products may be more popular with foreign customers.

3. Adult diapers

Children have diapers, and there is no shortage of adult diapers in the elderly products, and this kind of thing may not only be used by the elderly. Except for patients who must use it due to physical reasons, I have read a report before. Many office workers in Japan buy adult diapers because they can save time…

4. Magnifier

The magnifying glass is not the kind of simple magnifying glass that we play daily. This magnifying glass suitable for the elderly has a clearer image and is equipped with LED lamp beads. It can be used normally even in a darker scene. If you can develop a more usable upgraded version, I think it will be a better potential product.

5. Radio

The survey found that elder people like to listen to the radio very much, so they will also love products with radio function. The picture shows a wake-up light with radio function, which has similar functions with radio/sunrise/projection, etc. Products with other functions can be said to have attracted a large number of fans of all ages.

6. Alarm clock with reminder function

This kind of clock with calendar and alarm clock is very suitable for families with Alzheimer’s syndrome (Alzheimer’s disease) patients, especially products with multiple languages, multiple alarm clocks and other functions are very suitable for the needs of the elderly products market Of course, if you can develop more functions and make it suitable for use by young people, the sales channels can be said to be broader than those of the peers.

7. Elderly handrail

This kind of handrail can be installed in the bathroom, toilet, corridor, attic, etc., to facilitate the safe entry and exit of the elderly or children. In the elderly product market, it is a product with low cost and few after-sales. This type of product cannot be sold at a high price, but it can be quite good if sold in a package.

8. Massager

The series of massager products are not only suitable for the elderly, children, and adults, especially for office workers from 9 to 5. The products have various styles, shawl, waist pad, body… etc.

Of course there are also many other products available for Shopify dropshipping. You can also find some more cost effective pet products and eldly products with very good quality on 1688 then dropship to worldwide countries via Shopify platform.

The best fashion category for dropshipping in 2020 Autumn Winter

Clothing, shoes, jewellery, watches and bags are known as the five “magic weapons” of cross border ecommerce fashion category. During the 2019 Prime Day period, the sales of fashion category in the United States exceeded 300 million US dollars. As the year-end peak season approaches, what will be the trend of fashion consumption in the second half of 2020, not only in the US, but also in Japan and Europe. What are the opportunities for fashion products for dropshipping business? Firstly let’s take a look at Amazon hot sale season fashion consumption trends.

Amazon USA fashion consumption trends

Firstly, social appeal. Clothing extends from the basic “consumption” function to the “social” function. Consumers hope to match different clothes in different scenes. Because consumers are looking for new tastes and changes, they are more willing to try new and niche brands. Amazon has many brands of retail e-commerce, so it has become their favorite channel for buying clothes. For example, the younger people is born with social media, emphasizing self and pursuing fun; while the working generation usually has families, children, and pets, and emphasizes lifestyle and taste.

Secondly, social media influence. Consumers’ aesthetics and consumption outlook are becoming more and more susceptible to the influence of social media. Follow new designers and social media opinion leaders’ suggestions on clothing trends, design details and outfits. In addition, the requirements for design can be summarized as beauty, province, beauty, and beauty but not expensive.

Thirdly, environmental protection concept and sustainable development. Among clothing brands, Alternative Apparel, which uses organic cotton and recycled materials, promotes that the entire life cycle of clothing is environmentally friendly, from raw materials, dyes, finishing agents, to factory environment, after-sales care, etc. Especially organic, sustainable, recyclable, renewable, and socially responsible materials are now more and more popular with socially responsible consumers.

The figure below shows the volume and average annual growth of the fashion category of Amazon US, UK, Germany, and Japan. Among them, the clothing category maintains a steady growth trend. Shoes and boots account for about half of the clothing category, followed by jewelry, watches and bags.

Analysis of Fashion category on Amazon USA

In 2020, the annual consumption of fashion products in the United States is about 123.7 billion U.S. dollars, of which the annual consumption of American apparel will reach 82.1 billion U.S. dollars. According to forecasts by market consulting agencies, it is estimated that in the next three years, the average growth rate of the U.S. fashion category market will reach 12.0%, reaching 194.4 billion US dollars by 2024. Online users will have the fastest growth rate in purchasing power per capita. Consumption can reach US$2120.

The Amazon fashion product selection recommendations in the United States divided in four main types:

The first one is mature category, find its own shining point, and compete with competitors for differentiation; For example, Men’s sports clothing, shirts, socks, women underwear, sweatshirts, pants, boots, high heel shoes;

The second is the growth category, constantly researching and developing new products, fully grasping and even guiding consumer preferences; for example, women tops, swimsuit, sweater, dress, leggings,winter boots and sports shoes;

The third is the latence category, to build a brand with great concentration and win the trust of consumers; for example, children coat, children sports, children sweatshirts, rainning coat and slippers;

The fourth is the opportunity category, using various marketing methods to seize growth opportunities and develop new products. For example, children jeans, sweaters, swimsuit, shorts and shoes.

American holidays and promotions for dropshipping:

New Year in January: Winter accessories

Valentine’s Day in February: Jewelry, Underwear

Easter in March (sports season): children’s clothing, sportswear

Mother’s Day in April: Mother’s Day jewelry, T-shirts

Father’s Day in May: Wallets, watches, Father’s Day T-shirts

June: Women’s skirts, swimsuits

July: PrimeDay (postponed in 2020)

Back to school season in August: women’s clothing, school uniforms

September back to school season: school uniforms, casual wear

Halloween in October: Halloween accessories

November Black Friday: sweaters, sportswear

Cyber Monday in December: sweaters, sportswear

Recommended items for evergreen product selections of American apparel include: sportswear, dresses, suits/tuxedos, belts, maternity clothes, T-shirts, underwear, shirts, shaping underwear, and accessories.

Recommended seasonal selections for autumn and winter in the United States: winter clothes (coat/jacket/vest), pajamas, winter accessories (hats/gloves), socks (socks/tights), pants (jeans), sweaters, skirts, pullovers.

American women’s sportswear: This category sells well throughout the year, of which Q4 is slightly higher. The market target population is concentrated in sportswear in the next 5 years, and sports women’s clothing is a very fast-growing category. American women between the ages of 18 and 40 have extended exercise to their daily lives. A person can have two identities: a daily exercise group and a fitness group. Therefore, casual sportswear has become a big winner in sports women’s clothing because it covers a wide range of people.

USA consumer behavior characteristics: First, consumers pay more attention to quality, and can accept high prices for high quality; second, functionality is the core demand; third, they tend to choose high-quality fabrics, strong tailoring, and hope to withstand high prices. Intensive activities and weather conditions (rain/snow/heat/wind); fourth, versatility, a multi-purpose is also very attractive.

American women’s pajamas/home wear selection: The target group of women’s pajamas can cover 18-50 years old. Among them, Generation Z (18-25) and Millennial (26-40) are the main ones. At the same time, pay attention to the market segment of family parenting. Consumers are looking for comfortable, relaxing, and lightweight home wear and pajamas, and have special seasonal requirements (such as perspiration in summer and warmth in winter). In addition, home wear is an important clothing for family life scenes. More and more consumers pay more attention to the unified intimacy of the family, and family suits of the same color or design are becoming more popular.

Amazon EU fashion consumption trends

The annual consumption of European fashion categories is US$112.1 billion, of which the annual consumption of European apparel is US$73.6 billion. According to forecasts by market consulting agencies, the average growth rate of the market volume in the next three years is expected to reach 6.7%, reaching 145.1 billion U.S. dollars by 2024. The fastest growth rate of per capita purchasing power is online users, and per capita annual consumption by 2024 759 dollars.

Fashion product recommendation in EU festivals

New Year in January: Winter Sale

February Valentine’s Day

Father’s Day in March (German and Italian)

Easter in April

Mother’s Day in May: Underwear

Father’s Day in June (English and French)

July: outdoor, swimwear, summer sales

August: Back to School Day

September Oktoberfest (Germany)

Halloween in October

November Black Friday

Christmas December: Party Party

European Evergreen fashion product selection for dropshipping

①Clothing: jeans, socks, long skirts, casual business shirts, formal suits

②Footwear: fashionable sports shoes, high heels, ballet shoes, insoles, loafers

③Jewelry: handmade custom jewelry, pearl inlaid jewelry, diamond inlaid jewelry, pearl necklace, silver necklace

④Luggage: Handbags, travel bags, umbrellas, children’s suitcases, computer trolley cases with wheels

Recommended items for the seasonal selection of European autumn and winter clothing: jackets, blazers, formal socks, knitted pullovers, sweatshirts, headwear, sweaters, belts, scarves, pajamas (tights), winter clothes.

Women’s jackets recommendation in Europe: October-January is the hot season. The market target population is mainly concentrated in the 18-45 years old. Compared with other clothing, for European consumers, a jacket means longer time to wear, more times, and a more expensive single piece. Therefore, they have higher requirements for jackets and choose more carefully. This type of consumer group emphasizes the functionality of clothing and can protect themselves in winter or extreme early conditions (such as rain, wind, snow), but at the same time they must meet their own aesthetic needs and pay great attention to design. Most European customers There can be more than one jacket in different weather conditions, and when buying a jacket, the first thing that is attracted is the design, and then the function.

European men’s jacket selection guide: the hot season is concentrated in Q4, reaching the highest sales peak of the year in December. The market target population can cover 18-50 years old, and a large number of them are between 25-35 years old. European consumers pay more attention to comfort in the selection of men’s outerwear, with functions focusing on warmth, windproof, and perspiration, as well as simplicity and convenience.

Amazon JP fashion consumption trends

The annual consumption of Japanese fashion products is 38.3 billion U.S. dollars, of which, the annual consumption of apparel reaches 18.3 billion U.S. dollars. According to forecasts by market consulting agencies, the average growth rate of market volume is expected to reach 5.1% in the next three years, reaching 46.7 billion U.S. dollars by 2024. Online users have the fastest growth rate in per capita purchasing power, and per capita annual consumption by 2024 Up to 1265 US dollars.

Japan festivals and promotions

January New Year, Adult Day: Formal Wear

February: windbreaker jacket, hooded sweater, sweatshirt

March graduation season: formal wear, business shirts

Newly joined in April: formal wear, dress

May Day Week

Rainy season in June: raincoat, umbrella

July: swimsuits, shorts, bathrobes, air-conditioned clothing

August summer vacation

September Back to School Day

October: Hooded sweater, light jacket

November: windbreaker, scarf, gloves, sweater

December Cyber Monday/Christmas: Scarves, gloves, winter jackets

Men’s autumn and winter jackets in Japan: The hot season is concentrated from September to February of the following year. The market target population is concentrated in 16-50 years old, but mainly young and middle-aged customers 28-35 years old. With the progress of informatization and economic conservativeness, the younger generation of Japanese customers are increasingly approaching European and American customer groups. Japanese local consumers pursue simplicity, convenience, and functionality when choosing autumn and winter jackets. From the pursuit of high-end brands to the pursuit of cost-effectiveness and functionality. The style design is also inclined to European and American styles, no longer insisting on a formal sense of formality, but emphasizing warmth, leisure and fit.

Japan Men’s Clothing Selection: This category is a hot season throughout the year. The target population of the market covers 18-50 years old, but mainly young and middle-aged workers aged 28-35. The workplace is a very important life scene for Japanese men, and it is also the scene that they attach most psychologically to. Therefore, for the image of the workplace, white-collar workers must highlight the texture and sense of elites to create a professional and capable image. Blue-collar (or professionals) prefer to choose professional and work clothes that suit their working environment and characteristics, highlighting professionalism and functionality.

Based on the Amazon USA, Europe and Japan data analysis, we can also apply those fashion categories in our dropshipping business. In the 1688 cross border eCommerce market, we can also find some very good fashion clothing dropshipping suppliers to dropship from China to USA and EU countries.

Women’s clothing

Men’s clothing

Children clothing

Mom and baby clothing

Shoes

Bags

Jewerly accessories

In 1688 cross border ecommerce market you can find quality products for dropship at cheaper cost than Aliexpress. You can select the products on 1688 for dropshipping based on Amazon trend fashion category products.

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